The Social Media Playbook

In today’s digital-first world, social media isn’t just about posting pretty pictures, it’s a powerful tool to build brands, connect with audiences, and drive real business growth. The Social Media Playbook at AMDT School of Creativity is your ultimate crash course to mastering the art and science of social media management and marketing.

Over 10 weeks, you’ll dive deep into the platforms that shape our world: Facebook, Instagram, TikTok, LinkedIn, YouTube, and beyond. From understanding algorithms and analytics to creating scroll-stopping content and running campaigns that convert, this course gives you hands-on experience with the strategies that make social media work for businesses today.

Whether you’re a budding entrepreneur looking to grow your brand, a marketer aiming to sharpen your digital skills, or a content creator seeking to turn your passion into a career, this course is designed for you. We’ll guide you through building a winning social media strategy, creating high-impact content, managing communities, running ad campaigns, and measuring success with the latest tools and techniques used by industry professionals.

AT AMDT School of Creativity, we prepare you for the real world. As Sri Lanka’s pioneering School of Creativity, AMDT has been transforming creative education since 2005. Our learning culture is immersive, collaborative, and industry-focused, helping you build practical skills and a creative mindset. By the end of this course, you’ll walk away with not just knowledge, but a portfolio of work and a clear strategy to take your social media game to the next level.

If you’re ready to elevate your digital presence, connect with your audience like never before, and turn followers into loyal customers, The Social Media Playbook is your first step.

• Entrepreneurs and business owners who want to grow their brand online
• Marketing professionals seeking to upskill in digital and social media
• Content creators and influencers aiming to increase reach and engagement
• Students and career changers exploring opportunities in digital marketing

Start your journey today. Your audience is already online — it’s time you meet them there with confidence, creativity, and strategy.

Course Fee : LKR 65,000
Earlybird : LKR 45,000
Course fee can be made in two installments.